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Cut+Score

PLC Donation Card
Laser-Cut Sleeve & Card Insert (2014)

In the beginning of 2014, I got the opportunity to work with Preemptive Love Coalition once again, to design a donation card. Their idea was to provide an opportunity for donors to provide life-saving heart surgery to children in Iraq, in place of a traditional present for holidays, birthdays, etc.

Preemptive Love Coalition’s vision was to create a high-quality card which would be more significant than a simple greeting card, and were drawn to the idea of die-cutting text out of a sleeve which would reveal a card inside. I worked together with them and printing and laser-cutting vendors around the US to create a product that was both beautiful and affordable.